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Effects of forces of the marketing environment.

This essay is about effects of marketing environment.

Details

language		english
wordcount		1566 (cca 4 pages)
contextual quality		N/A
language level		N/A
price		free
sources		3

Table of contents

Introduction 1
Company 1
Disadvantages 1
2. Suppliers 2
Advantages 2
Disadvantages 2
3 Marketing intermediaries 2
Advantages. 3
Disadvantages 3
CUSTOMER MARKET 3
Advantages 3
Disadvantages 3
COMPETITORS 4
Advantages 4
PUBLIC 4
Advantages 4
Disadvantages 5
Economic environment 5
Advantages 5
Disadvantages 5
NATURAL ENVIRONMENT 6
Advantages 6
Disadvantages 6
TECHNOLOGY 7
Advantages 7
Disadvantages 7
References. 8

Preview of the essay: Effects of forces of the marketing environment.

Marketing environment consist of causes that affect the companies ability to develop and maintain a successful relationships with its target customers. It has both the micro and macro environment. Micro environment refers to the forces that are close to the company and affects its ability to serve its customers.e.g.
Company
Includes all departments such as management, finance, research and development, purchasing, operations and ...
... awareness and reduce prejudice
Creation of new jobs e.g computer programming
Disadvantages
1. Leads to retrenchment
2. poor adaptation of new technology
3. ignorance
4. has overcome manpower force
5. Monotonous {recurring doing the activity} leads to boredom.
6. Computers {machines} become outdated.
7. Unemployment
8. Privacy
9. Lack of job security
10. Dominant culture

Essay is in categories

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Economics

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Marketing

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